Are Your Event Tickets Selling Your Business?
If your business is planning an event, are you taking advantage of prime marketing real estate? One marketing strategy that you should definitely consider is having event tickets that promote your company. Event tickets can be a great way to sell your business – even if you are only acting as a co-sponsor to an event.
Benefits of Having Professionally Printed Event Tickets
There are many reasons why you should consider professionally printed event tickets, especially if you want to use tickets to drum up interest in your business. A professional printer will have the technology needed to create impressive, accurate, and eye-catching tickets. If you do not have a design in mind, they can even assist you with coming up with a template that works. You get to control exactly what the ticket says and how it looks. You can choose the exact number that you need and even have them numbered. You can even choose elements like fonts, ink colors, and paper to get the exact look that you would like.
Places Where You Might Use Event Tickets
While event tickets are obviously useful for events, there are other times where you might find that having a ticket is useful. Some things to consider:
- Admissions
- Backstage or VIP passes
- Carnivals
- Catered Events
- Corporate events such as picnics or sports
- Fairs, festivals, and fundraisers
- Raffles and door prizes
- Special events
This is just the short list. Any time that you want to create an impression of exclusivity, a ticket is a useful tool. Nearly every industry can find some use for an event ticket.
Ways to Make Your Tickets Stand Out
There are many ways that you can help your tickets to stand out. For security purposes, professionally printed tickets are harder to duplicate, and having them individually numbered can help make them more secure. You can choose to have your ticket separate into two parts so that it can be torn at the entrance to the event and still allow entrants to keep the stub. There are a wide variety of paper stocks to choose from, in some cases including recycled materials, and you can choose the one that best matches the feel of your event. You can even choose options such as two-sided printing to make the most of your advertising space.
Other Considerations
There are a few other things you should consider with your event tickets:
- Your brand image – A ticket stub is a great way to advertise. Many people will save the stub after an event as a souvenir, so make sure to maximize your exposure by including your logo and possibly even your contact information.
- Prevent counterfeits – If you use a generic ticket for your business’ event, then counterfeiting is easy to do. A custom ticket can contain unique numbering, printing, bar codes, dates, and other security measures to help keep your event exclusive.
- Team up with other sponsors – You and other sponsors can share advertising space, allowing everyone to get exposure at an even lower cost.
With these tips, you can ensure that your event tickets will be a long-lasting, effective marketing tool.
About the Author:Learn about how your company can take advantage of modern printing and event ticket printing to take your branding to the next level of exposure. Capitalize upon the variety of corporate and printing services that PsPrint offers to maximize your company’s branding efforts and marketing presence.
Article Source: ArticlesBase.com - Are Your Event Tickets Selling Your Business?